{"id":34422,"date":"2023-08-31T19:58:46","date_gmt":"2023-08-31T18:58:46","guid":{"rendered":"https:\/\/exxa.design\/how-can-creative-thinking-be-boosted-parte-2-1-perspective-shifts\/"},"modified":"2025-01-01T18:22:16","modified_gmt":"2025-01-01T18:22:16","slug":"how-can-creative-thinking-be-boosted-parte-2-1-perspective-shifts","status":"publish","type":"post","link":"https:\/\/exxa.design\/en\/how-can-creative-thinking-be-boosted-parte-2-1-perspective-shifts\/","title":{"rendered":"How can Creative Thinking be boosted? Part 2.2 Perspective Shifts"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-stretch fusion-flex-content-wrap\" style=\"max-width:1497.6px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_3_5 3_5 fusion-flex-column fusion-animated\" style=\"--awb-bg-size:cover;--awb-width-large:60%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.2%;--awb-width-medium:60%;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.2%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\" data-animationType=\"fadeInLeft\" data-animationDuration=\"0.3\" data-animationOffset=\"top-into-view\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-center fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-six\" style=\"--awb-font-size:1em;\"><h6 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;font-size:1em;--fontSize:17.5;line-height:0.86;\">Table of contents<\/h6><\/div><div class=\"awb-toc-el awb-toc-el--1\" data-awb-toc-id=\"1\" data-awb-toc-options=\"{&quot;allowed_heading_tags&quot;:{&quot;h2&quot;:0},&quot;ignore_headings&quot;:&quot;&quot;,&quot;ignore_headings_words&quot;:&quot;&quot;,&quot;enable_cache&quot;:&quot;yes&quot;,&quot;highlight_current_heading&quot;:&quot;no&quot;,&quot;hide_hidden_titles&quot;:&quot;yes&quot;,&quot;limit_container&quot;:&quot;post_content&quot;,&quot;select_custom_headings&quot;:&quot;&quot;,&quot;icon&quot;:&quot;fa-flag fas&quot;,&quot;counter_type&quot;:&quot;none&quot;}\"><div class=\"awb-toc-el__content\"><ul class=\"awb-toc-el__list awb-toc-el__list--0\"><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_Part_21_Perspective_Shifts\">Part 2.1 Perspective Shifts<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_Inversion\">Inversion<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_Recontextualise\">Recontextualise<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_No_Limits\">No Limits<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_Extremification\">Extremification<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_Challenge\">Challenge<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_In_the_Others_Place\">In the Other\u2019s Place<\/a><\/li><li class=\"awb-toc-el__list-item\"><a class=\"awb-toc-el__item-anchor\" href=\"#toc_Imagine_youre_an_Artist\">Imagine you\u2019re an Artist<\/a><\/li><\/ul><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_2_5 2_5 fusion-flex-column fusion-animated\" style=\"--awb-bg-size:cover;--awb-width-large:40%;--awb-margin-top-large:0px;--awb-spacing-right-large:4.8%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:4.8%;--awb-width-medium:40%;--awb-spacing-right-medium:4.8%;--awb-spacing-left-medium:4.8%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\" data-animationType=\"fadeInRight\" data-animationDuration=\"0.3\" data-animationOffset=\"top-into-view\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\" style=\"border-radius:10px;\"><img decoding=\"async\" width=\"1024\" height=\"1024\" alt=\"How can Creative Thinking be boosted?\" title=\"pensamento criativo evolu\u00e7\u00e3o de perspectiva\" src=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo-exxa-design-2.1-01-1024x1024.jpg\" class=\"img-responsive wp-image-18636 disable-lazyload\" srcset=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo-exxa-design-2.1-01-200x200.jpg 200w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo-exxa-design-2.1-01-400x400.jpg 400w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo-exxa-design-2.1-01-600x600.jpg 600w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo-exxa-design-2.1-01-800x800.jpg 800w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo-exxa-design-2.1-01-1200x1200.jpg 1200w\" sizes=\"(max-width: 640px) 100vw, 600px\" \/><\/span><\/div><\/div><\/div><\/div><\/div><div id=\"colortheory\" class=\"fusion-container-anchor\"><article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-animated\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" data-animationType=\"fadeInUp\" data-animationDuration=\"0.7\" data-animationOffset=\"top-into-view\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1497.6px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_5 1_5 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:20%;--awb-margin-top-large:0px;--awb-spacing-right-large:9.6%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:9.6%;--awb-width-medium:20%;--awb-order-medium:0;--awb-spacing-right-medium:9.6%;--awb-spacing-left-medium:9.6%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\" style=\"border-radius:10px;\"><img decoding=\"async\" width=\"376\" height=\"376\" alt=\"mente a explodir\" title=\"mente a explodir\" src=\"https:\/\/exxa.design\/wp-content\/uploads\/2022\/12\/mente-a-explodir.png\" data-orig-src=\"https:\/\/exxa.design\/wp-content\/uploads\/2022\/12\/mente-a-explodir.png\" class=\"lazyload img-responsive wp-image-14186\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27376%27%20height%3D%27376%27%20viewBox%3D%270%200%20376%20376%27%3E%3Crect%20width%3D%27376%27%20height%3D%27376%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/exxa.design\/wp-content\/uploads\/2022\/12\/mente-a-explodir-200x200.png 200w, https:\/\/exxa.design\/wp-content\/uploads\/2022\/12\/mente-a-explodir.png 376w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 376px\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_4_5 4_5 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:80%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.4%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:2.4%;--awb-width-medium:80%;--awb-order-medium:0;--awb-spacing-right-medium:2.4%;--awb-spacing-left-medium:2.4%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\" style=\"--awb-text-transform:none;--awb-text-color:#5a5357;\"><h2>Part 2.1 Perspective Shifts<\/h2>\n<p>It&#8217;s as if the mind were a dense forest, full of unexplored paths and hidden surprises. And so, by venturing into this mental labyrinth, it is possible to find <a href=\"https:\/\/exxa.design\/en\/digital-marketing-agency-google-ads-social-media-management\/\" target=\"_blank\" rel=\"noopener\">innovative solutions<\/a> and create things that were previously unthinkable.<\/p>\n<\/div><\/div><\/div><\/div><\/article><\/div><div id=\"colortheory\" class=\"fusion-container-anchor\"><article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-animated\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-margin-top:20px;--awb-margin-bottom:20px;--awb-flex-wrap:wrap;\" data-animationType=\"fadeInUp\" data-animationDuration=\"0.7\" data-animationOffset=\"top-into-view\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1497.6px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\" style=\"--awb-text-transform:none;--awb-text-color:#5a5357;\"><p><img decoding=\"async\" class=\"lazyload wp-image-18646 \" src=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo4.png\" data-orig-src=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo4.png\" alt=\"pensamento criativo4\" width=\"132\" height=\"75\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27132%27%20height%3D%2775%27%20viewBox%3D%270%200%20132%2075%27%3E%3Crect%20width%3D%27132%27%20height%3D%2775%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo4-150x85.png 150w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo4-200x114.png 200w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo4-300x171.png 300w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo4.png 313w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 132px) 100vw, 132px\" \/><\/p>\n<h2>Inversion<\/h2>\n<p>Reversing the perspective can open up new perspectives. What is the opposite of the solution to the problem or issue? What would be the worst idea? Who isn&#8217;t the target audience?<\/p>\n<\/div><\/div><\/div><\/div><\/article><\/div><div id=\"colortheory\" class=\"fusion-container-anchor\"><article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-animated\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-margin-top:15px;--awb-margin-bottom:14px;--awb-flex-wrap:wrap;\" data-animationType=\"fadeInUp\" data-animationDuration=\"0.7\" data-animationOffset=\"top-into-view\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1497.6px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-3\" style=\"--awb-text-transform:none;--awb-text-color:#5a5357;\"><p><img decoding=\"async\" class=\"lazyload wp-image-18652\" src=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo7.png\" data-orig-src=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo7.png\" alt=\"creative thinking7\" width=\"120\" height=\"120\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27120%27%20height%3D%27120%27%20viewBox%3D%270%200%20120%20120%27%3E%3Crect%20width%3D%27120%27%20height%3D%27120%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo7-66x66.png 66w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo7-150x150.png 150w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo7-200x199.png 200w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo7.png 251w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 120px) 100vw, 120px\" \/><\/p>\n<h2>Recontextualise<\/h2>\n<p>How would you solve the problem in the future or in the past? How about a different cultural context? Try 5 ideas in 5 minutes to generate different perspectives and then choose two.<\/p>\n<\/div><\/div><\/div><\/div><\/article><\/div><div id=\"colortheory\" class=\"fusion-container-anchor\"><article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-animated\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-margin-top:12px;--awb-margin-bottom:11px;--awb-flex-wrap:wrap;\" data-animationType=\"fadeInUp\" data-animationDuration=\"0.7\" data-animationOffset=\"top-into-view\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1497.6px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-4\" style=\"--awb-text-transform:none;--awb-text-color:#5a5357;\"><p><img decoding=\"async\" class=\"lazyload alignnone wp-image-18650\" src=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo6.png\" data-orig-src=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo6.png\" alt=\"pensamento criativo6\" width=\"152\" height=\"65\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27152%27%20height%3D%2765%27%20viewBox%3D%270%200%20152%2065%27%3E%3Crect%20width%3D%27152%27%20height%3D%2765%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo6-150x64.png 150w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo6-200x85.png 200w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo6-300x128.png 300w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo6.png 316w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 152px) 100vw, 152px\" \/><\/p>\n<h2>No Limits<\/h2>\n<p>Removing limitations means removing assumptions, which can result in new perspectives and solutions. Imagine that you have unlimited powers, budget, time or technological capacity to solve the problem. What would a god do?<\/p>\n<\/div><\/div><\/div><\/div><\/article><\/div><div id=\"colortheory\" class=\"fusion-container-anchor\"><article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-6 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-animated\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-margin-top:10px;--awb-margin-bottom:10px;--awb-flex-wrap:wrap;\" data-animationType=\"fadeInUp\" data-animationDuration=\"0.7\" data-animationOffset=\"top-into-view\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1497.6px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-5\" style=\"--awb-text-transform:none;--awb-text-color:#5a5357;\"><p><img decoding=\"async\" class=\"lazyload alignnone wp-image-18648\" src=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo5.png\" data-orig-src=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo5.png\" alt=\"pensamento criativo5\" width=\"120\" height=\"120\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27120%27%20height%3D%27120%27%20viewBox%3D%270%200%20120%20120%27%3E%3Crect%20width%3D%27120%27%20height%3D%27120%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo5-66x66.png 66w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo5-150x150.png 150w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo5-200x200.png 200w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo5.png 250w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 120px) 100vw, 120px\" \/><\/p>\n<h2>Extremification<\/h2>\n<p>Looking at the extremes can bring sharper insights. What would happen if you amplified the problem or the solution? And if it were tiny or overwhelming, what would a global response look like?<\/p>\n<\/div><\/div><\/div><\/div><\/article><\/div><div id=\"colortheory\" class=\"fusion-container-anchor\"><article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-7 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-animated\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-margin-top:9px;--awb-margin-bottom:11px;--awb-flex-wrap:wrap;\" data-animationType=\"fadeInUp\" data-animationDuration=\"0.7\" data-animationOffset=\"top-into-view\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1497.6px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-8 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-6\" style=\"--awb-text-transform:none;--awb-text-color:#5a5357;\"><p><img decoding=\"async\" class=\"lazyload alignnone wp-image-18644\" src=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo3.png\" data-orig-src=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo3.png\" alt=\"pensamento criativo3\" width=\"120\" height=\"207\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27120%27%20height%3D%27207%27%20viewBox%3D%270%200%20120%20207%27%3E%3Crect%20width%3D%27120%27%20height%3D%27207%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo3-87x150.png 87w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo3.png 162w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 120px) 100vw, 120px\" \/><\/p>\n<h2>Challenge<\/h2>\n<p>Creative breakthroughs often come from challenging conventions. What assumptions have already been made? Could they be wrong or out of place? What if the briefing is too short or too comprehensive? Pretend you&#8217;re your competitor.<\/p>\n<\/div><\/div><\/div><\/div><\/article><\/div><div id=\"colortheory\" class=\"fusion-container-anchor\"><article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-8 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-animated\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-margin-top:12px;--awb-margin-bottom:10px;--awb-flex-wrap:wrap;\" data-animationType=\"fadeInUp\" data-animationDuration=\"0.7\" data-animationOffset=\"top-into-view\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1497.6px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-9 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-7\" style=\"--awb-text-transform:none;--awb-text-color:#5a5357;\"><p><img decoding=\"async\" class=\"lazyload alignnone wp-image-18642\" src=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo2.png\" data-orig-src=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo2.png\" alt=\"pensamento criativo2\" width=\"120\" height=\"95\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27120%27%20height%3D%2795%27%20viewBox%3D%270%200%20120%2095%27%3E%3Crect%20width%3D%27120%27%20height%3D%2795%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo2-150x118.png 150w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo2-177x142.png 177w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo2-200x158.png 200w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo2.png 251w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 120px) 100vw, 120px\" \/><\/p>\n<h2>In the Other&#8217;s Place<\/h2>\n<p>Brainstorm different perspectives and types of models that may be relevant to your particular situation. For example, if you have a marketing problem, you could suggest different types of customers and business stakeholders.<\/p>\n<\/div><\/div><\/div><\/div><\/article><\/div><div id=\"colortheory\" class=\"fusion-container-anchor\"><article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-9 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-animated\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-margin-top:10px;--awb-margin-bottom:11px;--awb-flex-wrap:wrap;\" data-animationType=\"fadeInUp\" data-animationDuration=\"0.7\" data-animationOffset=\"top-into-view\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1497.6px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-10 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-8\" style=\"--awb-text-transform:none;--awb-text-color:#5a5357;\"><p><img decoding=\"async\" class=\"lazyload alignnone wp-image-18640\" src=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo1.png\" data-orig-src=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo1.png\" alt=\"pensamento criativo1\" width=\"120\" height=\"120\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27120%27%20height%3D%27120%27%20viewBox%3D%270%200%20120%20120%27%3E%3Crect%20width%3D%27120%27%20height%3D%27120%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo1-66x66.png 66w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo1-150x150.png 150w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo1-200x201.png 200w, https:\/\/exxa.design\/wp-content\/uploads\/2023\/03\/pensamento-criativo1.png 250w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 120px) 100vw, 120px\" \/><\/p>\n<h2>Imagine you&#8217;re an Artist<\/h2>\n<p>How can different types of artists interpret this problem? Brainstorming from the perspective of a visual artist, playwright, fashion designer, advertising creative, product designer, UX designer or poet.<\/p>\n<\/div><\/div><\/div><\/div><\/article><\/div><div id=\"querosabermais\" class=\"fusion-container-anchor\"><article class=\"fusion-fullwidth fullwidth-box fusion-builder-row-10 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-margin-top:100px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1440px + );margin-left: calc(- \/ 2 );margin-right: calc(- \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-11 fusion_builder_column_1_2 1_2 fusion-flex-column fusion-animated\" style=\"--awb-padding-top-small:50px;--awb-padding-right-small:50px;--awb-padding-bottom-small:50px;--awb-padding-left-small:50px;--awb-overflow:hidden;--awb-bg-color:rgba(83,86,90,0);--awb-bg-color-hover:rgba(83,86,90,0);--awb-bg-size:cover;--awb-box-shadow:-10px 25px 40px -10px rgba(129,176,210,0.4);;--awb-border-radius:50px 50px 50px 50px;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:84px;--awb-margin-bottom-large:20px;--awb-spacing-left-large:0px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:84px;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-order-small:0;--awb-margin-top-small:0;--awb-spacing-right-small:0px;--awb-margin-bottom-small:0;--awb-spacing-left-small:0px;\" data-animationType=\"fadeInUp\" data-animationDuration=\"0.5\" data-animationOffset=\"top-into-view\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-reading-box-container reading-box-container-1\" style=\"--awb-title-color:var(--awb-color8);--awb-margin-top:0px;--awb-margin-bottom:20px;\"><div class=\"reading-box reading-box-center\" style=\"background-color:#ffffff;border-width:0px;border-color:rgba(226,226,226,0);border-top-width:3px;border-top-color:var(--primary_color);border-style:solid;\"><div class=\"reading-box-description\">Need a job that involves expertise in creative thinking?<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div style=\"text-align:center;\"><a class=\"fusion-button button-flat button-xlarge button-custom fusion-button-default button-1 fusion-button-span-no fusion-button-default-type fusion-animated\" style=\"--button_accent_color:#ffffff;--button_border_color:#ffffff;--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color1);--button_border_width-top:0px;--button_border_width-right:0px;--button_border_width-bottom:0px;--button_border_width-left:0px;--button-border-radius-top-left:3px;--button-border-radius-top-right:3px;--button-border-radius-bottom-right:3px;--button-border-radius-bottom-left:3px;--button_gradient_top_color:#0079d1;--button_gradient_bottom_color:#0079d1;--button_gradient_top_color_hover:#2c4e88;--button_gradient_bottom_color_hover:#2c4e88;\" data-animationType=\"zoomIn\" data-animationDuration=\"0.4\" data-animationOffset=\"top-into-view\" target=\"_self\" href=\"https:\/\/exxa.design\/en\/design-quote\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Request Proposal<\/span><\/a><\/div><i class=\"fb-icon-element-1 fb-icon-element fontawesome-icon businesscoachbusco-megaphone circle-no\" style=\"--awb-iconcolor:#81b0d2;--awb-iconcolor-hover:#6e95b5;--awb-font-size:75px;--awb-align-self:center;--awb-margin-top:7%;--awb-margin-right:5%;--awb-margin-bottom:5%;--awb-margin-left:5%;\"><\/i><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-12 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:25px;--awb-spacing-right-large:25px;--awb-margin-bottom-large:25px;--awb-spacing-left-large:25px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:25px;--awb-spacing-left-medium:25px;--awb-width-small:100%;--awb-order-small:0;--awb-margin-top-small:60px;--awb-spacing-right-small:;--awb-spacing-left-small:;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-9\" style=\"--awb-font-size:13px;--awb-text-transform:none;--awb-text-color:#5a5357;\"><div class=\"fusion-text fusion-text-1\">\n<p>We want to show you how we can be an asset to your project by giving relevant tips and adapting to your needs.<br \/> We stand for authenticity and only suggest what is most valuable to you. By eliminating complexity and shortening delivery <em>timings<\/em>, we make everything easier on your side. On our side, we always go hand in hand with <em>design thinking<\/em>, good proportion rules, the latest color principles and theories, best practices in building grids and <em>layouts<\/em>, user experience, <em>leads<\/em>, and so on.<\/p>\n<\/div>\n<p><b><a href=\"https:\/\/exxa.design\/en\/contacts\/\" target=\"_blank\" rel=\"noopener\">Contact us<\/a>or <a href=\"https:\/\/exxa.design\/en\/design-quote\/\" target=\"_blank\" rel=\"noopener\">request a quote<\/a>.<\/b><\/p>\n<\/div><div class=\"fusion-image-element \" style=\"--awb-max-width:120px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-3 hover-type-none\" style=\"border-radius:10px;\"><img decoding=\"async\" width=\"488\" height=\"249\" alt=\"Exxa Design Studio\" title=\"Exxa Design Studio\" src=\"https:\/\/exxa.design\/wp-content\/uploads\/2021\/06\/Exxa-Design-Completo@2x.png\" data-orig-src=\"https:\/\/exxa.design\/wp-content\/uploads\/2021\/06\/Exxa-Design-Completo@2x.png\" class=\"lazyload img-responsive wp-image-4494\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27488%27%20height%3D%27249%27%20viewBox%3D%270%200%20488%20249%27%3E%3Crect%20width%3D%27488%27%20height%3D%27249%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/exxa.design\/wp-content\/uploads\/2021\/06\/Exxa-Design-Completo@2x-200x102.png 200w, https:\/\/exxa.design\/wp-content\/uploads\/2021\/06\/Exxa-Design-Completo@2x-400x204.png 400w, https:\/\/exxa.design\/wp-content\/uploads\/2021\/06\/Exxa-Design-Completo@2x.png 488w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 488px\" \/><\/span><\/div><\/div><\/div><\/div><\/article><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":18638,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"%%post_title%% %%sep%% %%sitetitle%%","_seopress_titles_desc":"How can Creative Thinking be boosted? Part 2.2 Perspective Shifts","_seopress_robots_index":"","inline_featured_image":false,"footnotes":""},"categories":[484,456],"tags":[],"class_list":["post-34422","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-creativity","category-design-en"],"_links":{"self":[{"href":"https:\/\/exxa.design\/en\/wp-json\/wp\/v2\/posts\/34422","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/exxa.design\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/exxa.design\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/exxa.design\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/exxa.design\/en\/wp-json\/wp\/v2\/comments?post=34422"}],"version-history":[{"count":0,"href":"https:\/\/exxa.design\/en\/wp-json\/wp\/v2\/posts\/34422\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/exxa.design\/en\/wp-json\/wp\/v2\/media\/18638"}],"wp:attachment":[{"href":"https:\/\/exxa.design\/en\/wp-json\/wp\/v2\/media?parent=34422"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/exxa.design\/en\/wp-json\/wp\/v2\/categories?post=34422"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/exxa.design\/en\/wp-json\/wp\/v2\/tags?post=34422"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}